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SEO Tips 2013: My friend asked me to write about major difficulties that start-up owners go through to optimize their websi0te/blog and get found. And, give me idea, so we can get top of the search result. So, we describe some main and useful points.
As you know that your website or blog will be a tiny speck of salt in a vast - and - rapidly expanding--cyber world. Well, Chances are, your market is probably packed with competitors, and any expert or consultant (for On page Optimization) is going to ask for thousands of dollars a month just for the basic package.
Well, I am going to tell you, how it works, what new tactics are trending, and what Google really dislikes this year (coming in the form of Penguin and Panda updates), it's going to be very hard to start receiving significant sales in the first day--months--or year--after you go live on internet.
Actually, We prove few things, so you can do to get started:
Note:1- Optimizing Your Post Titles
Adding meta titles (about your post) to your pages is the first and simplest thing you will need to do to let search engines know, "Hey, I'm out here, and I'm relevant for this keyword".
Every SEO expert will tell you that prior to beginning, and they will need to find useful/ relevant keywords for your site . Truth be told, this is something you can also do it yourself . If your company/industry is particular (or specific), you probably know it better than any Expert (consultant) .
Do some research, and find out what the most relevant keywords for your website/blog are. Now,look at your competitor's post/website/blog/page titles, for example. Aside from this, I would focus on "long-tail-keywords", which involve some phrase-like keywords, words, and are more specific to a particular topic (3, 4 or 5 words). Long tail keywords convert better. And, also easier to rank for.
Note: 2- "Natural" and Useful Link Building
Everyone that has a website/blog/page, has heard enough about link building (this link contains link building techniques ), do you know what are main points and techniques for link building ? and, it's useful that other websites/blog to link back to your website or blog too. Do, you know, how can we do this, however, since it changed dramatically in the past few years, and doing it incorrectly can actually decrease your pagerank and SERP's. So it can hurt you .
Recently, Google's algorithms (updated) were created in a way to detect "unnatural" links. That are certain types of paid links, overdone anchor texts.... etc. This can also get complicated for a freshman (webmasters) strategist, but the main bottom line is, links should not be forced. As for as possible, they should happen organically always, and the right way to solicit them and be successful at getting good links has a lot to do with the content you create.
Great ideas for natural link building involve writing guest posts on interesting blogs, successful social media activity (and building followers/members), and associating yourself with other websites/forums/bloggers with relative interests. And, a high-traffic(tons of visitors and lots of page views perday) blog is only as good as its content/article, otherwise readers wouldn't visit it often. If your blog post is interesting and related to a topic fellow bloggers care, they will want to talk about you.
Note: 3- Fascinate With Your Content
Aside from writing content on other blogs/website, you also need to write useful, related and interesting content on your website/page or blog. In the old days, writing content on your website/blog could include a bunch of gibberish and bad grammar. As long as the targeted keywords were jammed(also known as keyword stuffing) in there somehow, you would have good rankings on search engines(like google, bing, yahoo..etc). Those days are finally gone. Now-a-days, main focus is on unique and useful content/ post.
From video blogs to inspirational stories to info graphics, you have to put yourself out there. And, say something bold. You have to write about things that people care about (post/content). Put out an inspirational image/picture. Make your audience (visitors) laugh, cry, dance... make your readers or visitors identify with your experience. This is my strongest and useful suggestion for any aspiring e-commerce start-up: start with a daily blog , build your members, followers, and then blend in your e-commerce shopping cart onto your website or blog. If you apply the analogy of the apple and the mango, content is definitely the mango, which comes first in my book.
Note: 4- Consulting from Experts
Once you get these three main points down, you should have start seeing an increase in traffic (visitors), a deep interest in your services/products, and eventually, it should be transfer into sales. As soon as your sales/services start growing, reinvest your earnings(or some part of earning) on expanding your traffic-building strategies(for increasing visitors). From PPC (Pay-Per-Click)campaigns, to affiliate marketing, to an consulting(Experts) firm, they're all options I recommend--once you have an initial following points.
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